Good photography and film make a brand feel real.Abcon Branding’s creative studio shoots food, products, people and places, and produces corporate films, campaign videos and motion graphics for businesses across the UAE. The studio works from the same brand strategy as our designers, so the images match the identity instead of fighting it.
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What is included
What the studio produces
Shoots are planned around where the images will be used, from a menu to a billboard:
01
Photography and product shoots
Products, packaging and dishes shot for menus, websites, delivery platforms and shelves.
02
Lifestyle and people
Customers, teams and places, for campaigns and social channels.
03
Videography and corporate films
Films that introduce the business, its people and what it does.
04
Campaign production
The photography and film for a campaign, shot to one idea.
05
Motion graphics and animation
Moving graphics that explain an offer or bring the identity to life on screens.
06
Edits for every channel
Cut-downs and formats for social media, websites and presentations.
A studio set for a Vitness product shoot, a concept for this service.
When it helps
When it is worth investing in a shoot
01
Your food or products look worse on screen than in life.
People judge with their eyes first, especially on delivery apps and social media.
02
Stock images make you look like everyone else.
Your own photography is part of what makes the brand yours.
03
Social channels need a steady flow of content.
A shot list and publishing calendar help plan the content and formats each shoot needs to produce.
04
You need to explain something complex.
A short film or animation can show in a minute what takes pages to describe.
Process
How we work on photography and video production
Every project follows the same four stages. This is what they mean here. Read more about our process.
01
Diagnose
We agree what the images and films are for, where they will be used and what they must show.
02
Architect
We plan the style, shot list, locations and storyboards so the shoot day is spent shooting.
03
Deploy
We shoot, edit and grade, then deliver every format you need.
04
Compound
Regular shoots keep the brand’s content fresh and consistent, planned around your marketing calendar.
A cinema lens in close detail with a Velvia product set softly out of focus, a concept for this service.A Vitness pack lit by a strip softbox on a sage studio sweep, a concept for this service.
Selected work
From our photography portfolio
Food is a large part of our studio work, alongside lifestyle, fitness and portrait shoots. The Work page has more, including our films.
We quote every project after a first conversation, so the proposal matches what the business needs. These are the things that move the cost and the timeline most.
I worked with them for my new startup. They supported me from my logo branding, product photography, website creation to marketing campaigns. Amazing team. Highly recommended.
Yes. Many of our clients are restaurants and cafés, and we shoot dishes, drinks and interiors for menus, delivery platforms and social media.
Can you produce a corporate film?
Yes. Corporate films are part of our creative studio work, from planning through shooting and editing.
Do you make motion graphics and animation?
Yes. Motion graphics and animation are part of the studio, used for campaigns, social media and explaining products or services.
Can photography be part of a branding project?
Yes, and it often should be. When the identity and the photography are planned together, the brand looks consistent from the first day.
Can you produce content for our social media every month?
Yes. Regular shoots can be planned around your marketing calendar, with the subjects, photos, short films and motion graphics agreed for each session. The same brand direction guides the work across channels.
What should we send before planning a shoot?
List the dishes, products, people or locations to cover, and where the images or films will be used. Share brand guidelines, reference images and any existing shot list. For video, explain the story and the edits or formats needed. Locations, styling, props, shoot days and editing can then be considered in the scope.
Do you work with businesses in Abu Dhabi and the other emirates?
Yes. We work with businesses in Abu Dhabi, Ajman, Ras Al Khaimah, Fujairah and Umm Al Quwain from our head office in Al Qusais, Dubai, and our office in Muweilah, Sharjah. We do not have an office in Abu Dhabi. Meetings happen in person at either of our offices, or online, whichever suits the project. Abcon Group also works in Oman.
Preparing the first conversation? Build a brand project brief around your business challenge, audience and priorities.
Optional analytics, including Google Analytics, helps us understand the pages and campaigns that bring people to Abcon, and whether they’ve visited before. You can change your choice anytime.
