Website / Infrastructure automation
Telcovate
An automation website that brings infrastructure technology into a recognisable interior setting, with a concise proposition and a visible next step.
Project scope
- Website design
- Homepage composition
- Content and navigation hierarchy
From the business to the screen
The design task
An automation offer can become difficult to understand when it starts with technical terminology. The design task is to show what the technology connects and where it belongs.
Connect the system with its setting
The captured homepage overlays connected technology symbols on an interior photograph, making the relationship between infrastructure and everyday spaces visible.
See the original boardExplain the offer before the detail
“A Better Way to Automate Your Infrastructure” provides the first point of orientation. An accent-colour action gives the visitor a distinct next step against the darker photograph.
See the original boardWhat we built
A homepage that pairs an interior photograph with a technology diagram, a direct opening message and navigation to the wider offer.
The image below is the original website capture from Abcon’s portfolio. The client site may have changed since this presentation.
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