Website / Acoustic solutions
Prime Acoustics
A restrained acoustic-solutions website using large editorial typography, extensive white space and a deliberately simple opening.
Project scope
- Website design
- Homepage composition
- Content and navigation hierarchy
From the business to the screen
The design task
A specialist service needs a clear introduction before it moves into technical detail. The design task is to organise that first impression without overwhelming visitors with competing messages.
Let typography establish the hierarchy
The original capture gives “Delivering Robust Solution” a large, stacked treatment. A much smaller supporting paragraph creates a distinct second level of information.
See the original boardMake room for the next section
The open white composition includes a downward directional cue and the beginning of a visual section below. The page communicates a reading path without filling the opening with cards.
See the original boardWhat we built
An editorial homepage direction with a large opening statement, supporting introduction and compact navigation.
The image below is the original website capture from Abcon’s portfolio. The client site may have changed since this presentation.
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