Website / Business services
BuildMax
A business-services website with a direct opening action, a green identity and an introduction that follows the main image.
Project scope
- Website design
- Homepage composition
- Content and navigation hierarchy
From the business to the screen
The design task
A service website needs to move visitors from a first impression into the company’s offer. The design task is to give the introduction and the next action distinct roles.
Separate introduction from explanation
The original capture uses a large opening photograph for the first message, then a white “Welcome to Build Max” section for the fuller company introduction.
See the original boardUse the identity to guide the page
Green runs through the logo, navigation and supporting action. The darker opening image and lighter content area establish two clear stages of the page.
See the original boardWhat we built
A homepage structure with a photographic opening, a central service action, primary navigation and a company-overview section.
The image below is the original website capture from Abcon’s portfolio. The client site may have changed since this presentation.
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